Our process
A simple, conservative method. Every engagement moves through the same three steps, in the same order, and nothing goes to a publisher that we cannot support with a source.
We review existing coverage for outdated, inaccurate, or incomplete information.
We read the article or resource page as an editor would: what it claims, what it links to, and where it has drifted out of date. We look for superseded statistics, references that are broken, dead, or missing, factual errors, and clear gaps. Every engagement starts from a genuine problem on a real page, never a manufactured pretext.
We confirm the current, accurate facts against authoritative sources.
Before we suggest anything, we substantiate it. We check the current facts against primary and authoritative sources, document where each correction comes from, and set aside anything we cannot support. If we cannot source it, we do not send it.
We reach out to publishers with clear, sourced correction and update suggestions, in partnership with the organizations involved.
We contact the publisher with a specific, sourced suggestion: what is inaccurate or outdated, what the current fact is, and where to verify it. We suggest, we never demand. The publisher keeps full editorial control, and we are always transparent that we work in partnership with the organizations whose work is covered.
The rule we do not bend
A suggestion is only as good as the evidence behind it. Before we contact any publisher, we confirm the current fact against primary and authoritative sources and note where it comes from, so an editor can verify it in minutes. Anything we cannot substantiate is set aside.
How we work with clients
Content Integrity is a commercial service, and we are transparent about it. We partner with the businesses and organizations whose work is covered. They ask us to help ensure that the coverage of their work is accurate and current, and we do that by finding genuine problems in existing articles and bringing well-sourced suggestions to the publishers.
We are not an independent authority, a nonprofit, or a watchdog, and we never present ourselves as one. We are a service that advocates for accuracy on behalf of the clients we work with, openly and on the record.
The publisher holds full editorial control at every point. We offer a specific correction, the current fact, and a source. What happens next is entirely the editor’s decision. We do not pressure, we do not insist, and we do not pay for changes or placements.
We would rather bring an editor one accurate, well-documented suggestion than a stack of vague ones. That is better for the publisher, better for the reader, and the only way this work earns trust over time.
Get in touch
Tell us about the article or resource page that concerns you, and we will walk through exactly how the three steps would run on it.
We reply to every genuine enquiry.